ClickFunnels creator, Russell Brunson, answers the top questions on how to make a sales funnel work for you.
There are three core funnels that will help you make online sales. In today’s interview, you’re going to learn what they are and how to implement them.
1st Funnel – Tripwire Funnel
In this funnel, you offer a low ticket item, like a free book (they cover shipping and handling.) From there, you offer them a free training video and you upsell them.
2nd Funnel – Webinar Funnel
10 days after they enter your tripwire funnel, you can get them into a webinar funnel. From your webinar, you can sell something between $200-$3,000 with a 90-minute webinar. You can offer a live webinar every week, and get people excited to tune in with a curiosity based headline.
3rd Funnel – High-Ticket
This funnel is your chance to sell a high-priced offer between $300-$100,000. With this funnel, you put them through an application process, get them on the phone and see if they’re a good fit.
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