In this honest Clickfunnels review, we’re going to answer one important question… Is Clickfunnels a scam?

So, with all the hype on the internet, is Clickfunnels just another scheme that’s going to take your money and run? 

In this article, we’ll be reviewing Clickfunnels and do our best to give you our honest opinion. Most importantly, we’ll do our best to let you know the pros, cons, and suggestions to help you decide if Clickfunnels is right for you. 

If you’ve heard about Clickfunnels, I’m sure you’ve heard about its creator,  Russell Brunson (that link sends you to our interview with Russell and gives you information about the sales funnel types that work best now). 

What Is Clickfunnels? 

Clickfunnels is an all in one software that allows you to sell your products, services, courses, and offerings online. 

In addition, Clickfunnels allows you to create sales funnel web pages that engage your audience and nurtures them into purchasing.

With Clickfunnels, you can sell online courses, digital products, physical products, subscriptions, services, and just about anything else. 

We’ve built funnels for our clients selling supplements, coaching services, books, fitness classes, courses, makeup, franchise opportunities, and more. The products have ranged from $7-$100,000.

Clickfunnels Review

What Is Clickfunnels Used For? 

Clickfunnels is one of the most powerful marketing tools there is when it comes to selling your offerings online. 

A funnel is a way to lead your audience to a result. In our podcast interview with Russell Brunson, he shared about 3 core sales funnels that convert.

With Clickfunnels, you can:

  1. Create sales pages 
  2. Build landing pages 
  3. Collect payments 
  4. Automate your email responses and build your list
  5. Have a password-protected membership area for your courses, digital products, and subscription products
  6. Manage and track affiliates (people who you want to pay for referring others to your offers)
  7. Host webinars 

As you can tell, Clickfunnels comes with a lot of potentials. 

However, it doesn’t come without some pros and cons though. For example, Clickfunnels is not useful for blogging, but it’s great for anything online sales, digital course hosting, affiliate setup, and funnel related. 

Before we go into a deep dive Clickfunnels review, let’s look at a general review. After that, you’ll find our nitty-gritty microscopic lense review of Clickfunnels and all of its features.  

The Quick Clickfunnels Review 

Clickfunnels is great for creating funnels, squeeze pages, landing pages, sales pages, membership sites, A/B split testing, and for registering and tracking affiliates for your products. 

Compared to all the other software out there that helps you create sales funnels and split tests – nothing we’ve seen is as good as Clickfunnels. 

As an email address capture machine, course creation kit, and online funnel testing tool – it’s truly fantastic. For business owners who can send potential customers to a Clickfunnels page, this software will be an immense help in driving sales. 

Clickfunnels Review Of What It Can’t Do For You

If you’re wanting Clickfunnels to help you build websites like a WordPress site that uses search engine optimization – it’s not useful. Similarly, Clickfunnels, for its price doesn’t offer you the best customer support (but it’s getting better). 

Another thing to consider is that in order for Clickfunnels to give you results, you must be able to send people to your pages. Clickfunnels is not for businesses and entrepreneurs that can’t generate clicks to their web pages. 

While you can generate via emails, ads, blogs that use links to drive traffic, affiliate referral partners, and social media posts – don’t expect a Clickfunnels page to make sales or visits without you actively doing something to send people to the pages you create. 

However, you don’t have to let the fear of no traffic hold you back. Russell Brunson has a free book called Traffic Secrets that can help you get traffic to your funnels.

Traffic Secrets - Russell Brunson

Our honest review is that we love Clickfunnels. For us, and many other users it easily generates thousands and thousands of dollars every month. If you can get people to your Clickfunnels pages, you’ll love the software. 

We suggest Clickfunnels for entrepreneurs and businesses that want to create funnels, grow their email list, and sell products. 

Now that we’ve given you the 30,000-foot view, let’s get into the nitty-gritty review of features, membership building, email tools, and everything else about Clickfunnels. 

At the end of this article, we’ll also share with you when it’s a good time to use this powerful software (and when it’s best to hold off). 

How We Earn Passive Income With Clickfunnels

Clickfunnels allows you to automate your sales. 

With ClickFunnels we’re able to offer courses, consulting, and done-for-you services that we sell through the funnels we create there. 

Once someone enters your pipeline, you can have conversations with people without even being there because Clickfunnels allows everything to be automated. 

To help you see what we’ve created here are some examples of some of our products. Hopefully, this helps get a better understanding of what is possible with Clickfunnels. 

Here are some of our offers that we sell with Clickfunnels with links to some of our order forms and sales pages:  

Below you’ll find an honest review of the main features of Clickfunnels, plus the steps on how to have your own profitable 5-figure per month funnel.  

Clickfunnels Landing Page Review
Example Of One Of Our Ebooks We Sell With Clickfunnels

Clickfunnels Review – Features 

Clickfunnels has a ton of features like drag and drop page builders, membership areas, webinar registration pages, templates, email management and segmentation, affiliate marketing, and more. 

The features make this software incredibly useful for businesses that want to create sales funnels, squeeze pages, and membership sites. 

To help you get a better idea of what Clickfunnels can do – here are some of the features that many marketers, course creators, and businesses try to grow online find useful.

Clickfunnels Review Of Their Fully Customizable Templates 

You don’t have to worry about staring at a blank page and worry about how you want to build your pages. Clickfunnels offers a wide variety of templates that are 100% customizable. 

These templates are proven to work and you can simply change the text and images and keep them as they are.

Or you can use the templates as a jumping-off point to create the funnel you envision. 

There is a wide variety of templates depending on what you want to accomplish. 

Clickfunnels templates

Just some of the templates are to: 

  • Generate leads 
  • Sale a product
  • Create an event

You’ll find templates for: 

  • Membership funnels 
  • Webinars 
  • Storefronts 
  • Product launches 
  • Survey funnels 
  • Auto webinar funnels 
  • Video sales letter funnels 
  • Summit funnels 
  • Homepages
  • Squeeze pages
  • Reverse squeeze pages 
  • Lead magnets
  • Ask campaigns 
  • Cancelation funnels 
  • Sales letters
  • Bridge and hero funnels 
  • Daily deals 
  • Tripwire funnels
  • Live demos 
  • Application 
  • Invisible funnels 

And you can even search for templates based on your industry. 

In short, whether you’re a coach, in retail or in network marketing, there is a funnel for everything. 

Step 1 For Building A 5-Figure Per Month Funnel:


Choose A Template 

Clickfunnels Review Of Their Drag And Drop Editor  

While building a webpage has a bit of a learning curve, we’ve found it’s easier than learning to set up a WordPress site. 

With the Clickfunnels drag and drop page builder feature, it’s easy to customize pages any way you want. 

With plenty of training videos online, and in the Clickfunnels training database, we’ve found that most people who are willing to take the time, learn quickly. 

It’s possible to set up your first funnel fairly fast with Clickfunnels. 

Step 2 For Building A 5-Figure Per Month Funnel:


Build Your Pages

Clickfunnels Review Of Their Integration 

With Clickfunnels, you don’t have to worry about a ton of different software integrations. Clickfunnels definitely offers a leg up on what it takes to set up and receive payments through WordPress and other website builders on the market. 

Where you may find you have to set up some integrations is through the email CRM and a payment gateway.

However, Clickfunnels integrates with a wide variety of softwares for email management systems, payment gateways, SMTP, Webinar softwares and more. 

Likewise, Clickfunnels has also created an easy to use portal where you can enter your provider information and make the integration fairly seamlessly. 

Clickfunnels Review

If you’re wondering what integrations are possible, here are some of the systems that Clickfunnels has built into their quick setup system.

Software That Integrates With Clickfunnels

  • Active Campaign
  • Apple Pay
  • Aweber
  • Bluesnap
  • ClickBank
  • Constant Contact
  • Convert Kit
  • Drip
  • Get Response
  • Go To Webinar
  • GOV Pure Leverage
  • Gsuite
  • Easy Pay Direct
  • Ever Webinar 
  • Facebook
  • Hubspot

  • HTML Form
  • Infusionsoft
  • Interspire
  • JV Zoo
  • Kajabi
  • Mad Mimi
  • Mail Chimp
  • Mailgun
  • Mandrill
  • Market Hero
  • Maropost
  • NMI
  • PayPal
  • PushCrew
  • Ontraport
  • Recurly

  • Salesforce
  • Sendgrid
  • SendLane
  • Ship Station
  • Shopify
  • Slyboradcast
  • SparkPost
  • Stripe
  • Twillio
  • Warrior Plus
  • Webhooks
  • Webinar Jam 
  • Youzign
  • ZenDirect
  • Zoho
  • Zoom 

As you can tell, this list is quite robust. Therefore, it’s likely that when you jump into Clickfunnels you’ll be able to click a few buttons, find a few pieces of data, and be ready to go. 

When it comes to making integration easy – we’d rate Clickfunnels fairly high. The team there has worked hard to make their support, training, and process as simple as possible.

For those of you who aren’t techy or new to this online world – you’ll be happy to know there’s plenty of information out there to help you set up all of your integrations. 

Step 3 For Building A 5-Figure Per Month Funnel:


Integrate Your Funnel So It’s Up And Running

Clickfunnels Review Of How You Collect Payments 

With Clickfunnels, you can integrate your order pages with a payment processor like PayPal or Stripe and collect payments in real-time.

This is something we love, and because sites like WordPress and even Lead Pages don’t do this as well as Clickfunnels – we’d also give Clickfunnels a high rating for their payment processing systems. 

While you can do all kinds of integrations to collect payments with a WordPress, Squarespace, Wix, or Weebly site – we’ve found that Clickfunnels does it better than these alternatives. 

Inside Clickfunnels you can set up your products and all the things you want to trigger as soon as someone purchases a product. 

Clickfunnels Review

Step 4 For Building A 5-Figure Per Month Funnel:


Add Your Products To Your Funnel

Clickfunnels Review Of Adding Custom Domains To Pages

Inside Clickfunnels, you can purchase domains and seamlessly integrate them with your funnel pages. 

In our case, custom domains help us make sure that our branding for different products and businesses (and even clients) all stay clearly separated. This is great if you’re setting up new products such as courses, books, and service pages with different URLs. 

If you already have a domain hosted somewhere else (like Bluehost) you can transfer your domain over so it points to your Clickfunnels account. 

Clickfunnels review

Step 5 For Building A 5-Figure Per Month Funnel:


Personalize Your Funnel With A Domain 

Clickfunnels Review Of Their Email Management System

If you’re using email to help your business make sales, stay in touch with clients, and to create a database of leads – you’ll want an email management system. 

Something that you may find incredibly useful with Clickfunnels is the ability to use Clickfunnels and email lists all in one system. This is a feature that we use and profit from.  

On Clickfunnel’s standard plan, without integrating an outside CRM with Clickfunnls like Aweber, Clickfunnels will only send transaction emails for you.

That being said, if you use Clickfunnels email management system (Actionetics), you can create automated email series and get direct stats on how much each email series is earning you.

With Actionetics you have a robust email management system

  • Get an Action Score to see the best way yo market to your leads
  • Add unlimited contacts for no extra cost
  • Track the purchase history and activity of your contacts
  • Share your Action Funnels with others
  • Build Smart Lists for robust email segmentation
  • You whatever SMTP server you want and swap them out if needed

Our review of the Clickfunnels email tool without Actionetics or another email management system is that it’s only sufficient for sending emails when someone purchases from you.

But any business wanting to utilize email marketing, strong segmentation, and robust tracking of their clients – the email tool inside Clickfunnels misses the mark unless you integrate or upgrade.

Step 6 For Building A 5-Figure Per Month Funnel:


Automate Your Emails

Clickfunnels Review Of Their Membership Area 

The membership area feature of Clickfunnels is often overlooked, but it has a lot to offer. 

With the Clickfunnels membership area feature, you can have a password-protected membership area for your subscription plans, digital products, and online courses. 

The membership area is a great place to store your content that people have to purchase to view. 

With the customizable login pages, your customers create their account using the same email they used when they purchased. Clickfunnels internal tracking system, allows people to access sections of your member’s area depending on what their purchase allows. 

Clickfunnels review

Once your customers login with the email they purchased with, they will gain access to the password-protected content. 

Clickfunnels review

There are so many membership softwares, Learning Management Systems (LMS), and training course systems out there. 

A lot of them are complex, expensive, and don’t offer the integration that Clickfunnels does. 

Learning Management Systems And Online Course Systems You’ve Probably Heard Of:

  • Kajabi
  • Teachable
  • Thinkific 
  • LearnDash 
  • Katra
  • Podia 
  • Wishlist 

Clickfunnels membership areas may not have all of the bells that more complex systems do, but you can still create beautiful, functional membership areas. 

And the very best part of the Clickfunnels membership area option is that Clickfunnels supports sales, unlike any other membership software. 

If you just need a membership area, and you don’t want to sell the content, then there are better options than Clickfunnels. 

But if you want an all in one system that sells your course, communicates with your audience, nurtures people to buy, and then seamlessly gives them access to a password-protected membership area, then Clickfunnels is by far the best option. 

Step 7 For Building A 5-Figure Per Month Funnel:


Add Content To Your Member’s Area

Clickfunnels Reviews Of The Potential To Makes Sales 

This is one of the most important features Clickfunnels has to offer.   

Clickfunnels offers unique features to help you boost your sales and conversions.

With one-click bump offers, upsells and downsells, Clickfunnels makes a dynamic selling and purchasing experience. 

What is a bump offer? 

A bump offer is a simple checkbox that you can include on your Clickfunnels order form. Bump offers boost your sales and encourage people to add something to their purchase with a check of a box. 

What is a one-click upsell or downsell? 

Clickfunnels has this incredible feature that allows your customers to click a button and add another purchase to their order. 

In conclusion, Clickfunnels excels at helping you make sales. Clickfunnels is #1 when it comes to funnel building softwares that help you make sales.

Step 8 For Building A 5-Figure Per Month Funnel:


Boost Sales By Adding Bump Offers, Upsells, And Downsells

Clickfunnels Review Of Their Conversion Tracking And A/B Split Testing  

The tracking stats inside of Clickfunnels is one of the most important features. 

Clickfunnels allows you to easily track sales and conversions of every page you create. You can track how your pages, emails, products, offers, and headlines are converting every step of the way. 

Being able to track your stats inside Clickfunnels removes all the guesswork. If you have a product that isn’t selling the way you want it to, you can look at exactly where you’re losing people. Then, you can easily make adjustments to increase your conversion rates. 

You can even look at your Earning Per Click so you know how much you can spend on clicks so your funnel is making you money. 

Clickfunnels Review

You can even track optin rates and page views for both all your pages, including your split test pages. 

A/B Split Testing 

Instead of guessing if a page will convert, Clickfunnels A/B split testing feature will show you a side-by-side comparison of which page is performing better. 

For anyone who’s into optimizing their online sales pages – this feature is fantastic! Where many softwares on the market make it hard to set up split tests, Clickfunnels makes it incredibly easy. 

Clickfunnels Stats Tracking

And you can track how well each page is performing over time. 

With Clickfunnels stats, you can track your sales and conversion stats every step of the way:

Clickfunnels Split Testing

  • Earnings Per Click – How much you earn per each click through your funnel 
  • Gross Sales – How much you’ve made in total on this funnel’s sales 
  • Average Cart Value – How much you’re making on average for people coming to your funnel
  • Page Views – All – How many times your page has been viewed
  • Page Views – Unique – How many people are viewing the page 
  • Opt-Ins – All – How many people are opting-in to your email list
  • Opt-Ins – Rate – The percentage of people opting-in 
  • Sales – Count – How many people have purchased 
  • Sales – Rate – The percentage of people who are buying 
  • And Sales – Value – The amount you make per sales
  • Reoccurring – Count – How many times people who purchased were billed again (if someone is on a subscription or payment plan)
  • Reoccurring – Value – How much you earn overtime (if someone is on a subscription or payment plan)
  • Earnings Per Page View – All – How much you’re earning on average every time your page is viewed
  • Earnings Per Page View – Unique – How much you’re earning on average every a person views your page

Step 9 For Building A 5-Figure Per Month Funnel:


Track Your Stats And Adjust As Needed

Clickfunnels Review Of Their Affiliate Tracking System

With Clickfunnels Platinum Plan, you have full access to Backpack. Backpack is a referral tracking system that gives people an incentive to share your products and services. 

For many of you who are course creators and want other people to sell your products, this is where Clickfunnels takes the cake. 

Similarly, Leadpages has a landing page builder option, but it doesn’t allow you to sign up, register, and track affiliate sales. 

This feature of Clickfunnels makes a powerful tool for anyone who has a course or program and wishes to have other people selling it too. 

Your Referal Partners Make You Money

You see, with Clickfunnels you can have your own affiliate programs where people can share unique links and when someone purchases through that link, they get credit.

You can even set how much you want to pay each referral.

Furthermore, when we looked around (and we dug far and deep), we couldn’t find any tool that made it easier than Clickfunnels to register and track affiliate sales and is built into your sales funnels.

Here is a screenshot of what the affiliate set up can look like (you can design it differently to your custom settings too)

Clickfunnels Affiliate Program Backpack

Step 10 For Building A 5-Figure Per Month Funnel:


Partner With People Who Will Promote Your Offers

The Downside Of Clickfunnels 

Clickfunnels customer support has been inconsistent. Like with any company, customer support is only as good as the person you’re speaking with.

Sometimes you’re connected with a quality agent who is able to answer your questions right there on the spot. And some times, the agent just sends you a link to an article that’s not even relevant. 

It’s clear Clickfunnels has done a lot to improve their support, but for the price point, their customer support still needs improvement. 

However, they do offer a lot of training documents that can help, and once you learn the software, you won’t need to reach out to customer support. 

Furthermore, Clickfunnels now offers FunnelFlix… it’s like Netflix for funnel building. So there is no shortage on training content that shows you how to use Clickfunnels and run a successful business.

FunnelFlix

Clickfunnels Alternatives

There are many alternatives to Clickfunnels depending on what you’re trying to accomplish. If you only want to send emails with a CRM or EMS, Aweber is a good alternative. 

Likewise, if you’re just looking to build out an SEO blog site, then WordPress is a better alternative to Clickfunnels. For a WordPress website, you can purchase a domain and hosting at Bluehost

On the other hand, if you want to sell products or offerings than having a WordPress website and Clickfunnels is an ideal combo. 

For example, you’re reading this article on a WordPress website. This website is great for sharing our podcast, video, and blog content, and to make it easy for people to find us with a simple Google search.

On the other hand, you’ll notice that all our offer, service, and course sales happen on Clickfunnels webpages. You might also see that each one of our offers is built on its own Clickfunnels funnel.

In short, WordPress websites and Clickfunnels websites are both important and have different purposes. And you can integrate your WordPress site with your Clickfunnels pages.

If used correctly, Clickfunnels can be an all-in-one solution for your:

  • Email Management System 
  • Webinar Software 
  • Learning Management System And Membership Area 
  • Affiliate Tracking Software 
  • Website Builder 
  • Website Hosting 

In short, instead of spending money on a bunch of different softwares, and deal with complicated integration, you can get it all with Clickfunnels. 

Clickfunnels Pricing 

Clickfunnels has a two-tiered pricing structure. 

The $97 a month plan has everything you need to get started. You can even start with a free 14-day trial

The $297 per month Platinum Plan offers a lot more versatility as you build more funnels. 

And there are two main features that the Platinum Plan offers that you may need even if you’re just getting started. These features are part of Clickfunnels Etison Suite.   

The main features the Platinum Plan offers that you might need right now…

  1. Actonetics: An advanced email marketing system
  2. Backpack: Your own affiliate referral tracking system

Clickfunnels Pricing

Actionetics – Advanced email marketing 

With the Platinum Plan, you’ll have full access to Actionetics and Backpack. 

Actionetics is on par with expensive software like Infusionsoft and Ontraport with its email marketing, tagging, and tracking systems. 

With Actionetics you can build out email campaigns and track how well those campaigns are performing. You can even track how much money each email campaign is bringing in.

Also, Actionetics allows you to plan email broadcasts, segment lists, running win-back campaigns, and tag and engage with your contacts based on their behavior. 

Backpack – Referral Tracking Affiliate Program To Promote Your Offers 

In short, if you want to have referral partners promote your products and services for you, then you’ll want to start your Clickfunnels free 14-day trial with the Platinum Plan. 

You see, with Backpack you can set how much you want your referral partner’s to receive when someone they refer buys from you.

Also, Backpack gives your partners a portal where you can track sales, and get unique referral tracking links for your products. 

And you’ll be able to see when it’s time to payout and how much to pay. 

Actionetics and Backpack are fantastic features that the Platinum Plan offers. 

However, if you’re just starting out and don’t have any offers yet, then the $97 a month plan is a great place to start. You can always upgrade later. 

Clickfunnels Vs Leadpages

We used to use Lead Pages to build our online marketing funnels, Infusionsoft to manage our marketing campaigns, Wishlist to host our courses and membership site and a wide variety of other expensive softwares. 

Now, Clickfunnels has replaced all those softwares. And even though we’re on the Platinum Plan (Clickfunnels most expensive plan) we’re paying hundreds of dollars less in software costs each month. 

The only integrations we need with Clickfunnels are Stripe or PayPal to process payments, and Sendgrid to send our emails. 

When To Get ClickFunnels, And When To Wait 

If you’re looking to Clickfunnels as a way to get rich quick, it’s not necessarily the best option.

Most importantly, before you purchase Clickfunnels, we encourage you to at least have an idea for a product, service, course, or offering you want to sell.

Clickfunnels is a powerful tool if you use it well. In short, here’s a 14-day free Clickfunnels trial so you can try it out.

Clickfunnels Review
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