Sell With Webinars - Jon Schmaucher

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Webinars make money. They are incredible for selling, building your list, and converting.

Online, they’re one of the most amazing ways to build trust, teach, and transact.

When we talked to Russell Brunson, he shared that every week he runs a webinar. In his formula for making money online, doing webinars is instrumental to selling high ticket items. Webinars are one of the best ways to make money online.

Jon Schmaucher has run hundreds of webinars and has netted some big profits from doing so. In this episode, he’ll walk you through the steps to successfully creating a webinar, getting people to attend, and making sales.

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14 Pro Tips to Sell from a Webinars

1. In your webinar, address the three pains and desires of your market.

2. Tell a compelling story which leads up to the pitch.

3. Have attendees imagine what they could do if their problem was solved. Show them ways they can solve their problem faster, deeper and quicker.

4. Offer a limited time bonus live on the webinar.

5. As often as possible, offer a 60 day guarantee.

6. Have clients share live testimonials.

7. Take people through the product before the Q&A as though you were doing it as a bonus for people who just purchased.

8. You’ll be throwing money away using FB ads (or any type of ads for that matter) unless you have a solid funnel in place first.

9. Share your webinars on social media and look for JV partners you can host a webinar with.

10. Don’t offer replays. You can repeat the webinar, but don’t promise a replay.

11. Run practice tests with your slides, registration, email and software.

12. Don’t just teach. Sell the dream. Drop hints of an opportunity to buy your offer throughout the webinar.

13. There are many tools to use to run your webinar – each one has it’s pro and and it’s con BUT truth be told it’s not about the tool you use, it’s about the quality of your webinar.

14. Webinars are a great way to sell mid-level to high ticket items – if you want to sell a high-ticket item use a webinar to teach then get prospects on a call after they’ve watched the webinar.

Now, don’t worry about getting big numbers on your webinar, especially at first. Instead make your commitment to run a few webinars. One suggestion if you decide to use paid advertising, run ads close to the date of your webinar. If you give people too much time they don’t tend to tune in and watch the webinar as much.

Alright, now here are some great resources to help you learn how to structure your webinar, sell, and get people to truly commit to showing up.