The Real Siri – Susan Bennett

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SUMMARY


Have you ever wondered who the real Siri is? On this episode with Susan Bennett, the voice behind Siri and the real Siri, she shares how her life has changed when her voice ended up on millions and millions of devices. She talks about how we can use human voice in a more powerful way and use it for success.

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KEY TAKEAWAYS


arrow-iconSiri is the first concatenated voice to sound human and you’re about to meet the real Siri

arrow-iconThere were a lot of original Siri voices worldwide.

arrow-iconConcatenated voice means after recordings are done, technicians and computers go and extract sounds and then, reform this sounds together in new phrases and sentences.

arrow-iconThe voice saying about who we are has to do with just the basic sound of our voices.

arrow-iconWith human voice, people can generally tell what you feel even if you’re trying to hide it.

arrow-iconWhen we started having all of these machines doing everything for us and taking all of our jobs, the way that we can relate to them is because they will have a somewhat human voice.

arrow-iconRecording yourself is a great way to work with your own voice. Human voice has magical power.

arrow-iconMany times, we don’t realize exactly how we’re sounding to another person especially if you’re in a stressful situation.

Summary-icon

TRANSCRIPTION: THE REAL SIRI – SUSAN BENNETT


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Susan Bennett

Hi, this is Susan Bennett, the real Siri.

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Kamala Chambers

The human voice is such a powerful tool and today, we’re going to talk about how powerful that tool is.

If you have an iPhone or an iPad, you’re going to recognize our guest today. We have Siri on our show. The real Siri is read by Susan Bennett and she’s come onto the show to share with us about how we can use human voice for success.

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Luis Congdon

Welcome to the show Susan Bennett, the real Siri. It’s so awesome to have you here. Welcome to Thriving Launch. Are you ready to launch?

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Susan Bennett

I am ready to launch.

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Luis Congdon

So, Susan, you do the voice of Siri and you’re the real Siri. You do all sorts of other voices. Your life must have changed significantly ever since. I remember when I was reading this article and it was like, “The real Siri has been discovered.”

How has your life changed since people discovered that you are the real Siri?

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Susan Bennett

It’s changed a lot actually. I do a lot of different work that I used to do after embracing that I’m the real Siri and I do a lot of speaking events and appearances because people are fascinated by Siri. They’re also fascinated by the fact that there’s an actual human behind the voice. I think everyone thought the voice was computer generated.

People enjoy learning about the real Siri because it really is an iconic thing. The first concatenated voice to sound human voice.

The Real Siri Is Magical

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Luis Congdon

We watched a thing with David Letterman, where he was talking about the real Siri and what if he was the voice for Siri and this 5 minute clip all about Siri.

One of the things that he said is, “If I did that voice, I’d want to be anonymous. I wouldn’t want people to know who I was.”

Did you want to stay anonymous? Was that something that you want? Did you want it to be public knowledge?

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Susan Bennett

Well, I struggled with it. For 2 years, I didn’t reveal myself as the real Siri. Siri appeared on October 4, 2011 and I didn’t appear as the real Siri until October 4, 2013 because I knew that it was going to be a significant factor in my career.

Another interesting fact is that most people don’t know there were a lot of original Siri voices worldwide because even though the voice is concatenated. If you don’t know what that means, it means after recordings are done, technicians and computers go and extract sounds. Then, reform this sounds together in new phrases and sentences and those are what end up on the devices.

I didn’t read every possible Siri response or every possible street in The United States or anything like that. This phrases and sentences were all created from the recordings and the original concatenated voices is sounded very robotic and you couldn’t interact with them. They said it like, “Hello, how are you,” and you certainly didn’t want to talk to those voices and that’s what made the original Siri so iconic.

The Real Siri On The Power Of The Human Voice

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Susan Bennett

All of the original Siri voices, many of us have done a lot of messaging work and work that you, as a voice talent consider anonymous, and what changed for all of us is when all of a sudden, our anonymity was completely gone when our anonymous voice became a persona like Siri.

If you’re calling up and you hear my voice go, “Thank you for calling. Please press 1.” You’re not going to say, “Oh, that voice sounds so familiar.” You’re not even going to listen to the sound of my voice because you’re listening for the information. However, as soon as that voice becomes a persona in your phone that you talk to, suddenly, the voice actor is no longer anonymous.

I had to really struggle with what I wanted to do with that information.

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Kamala Chambers

Really powerful stuff and the voice itself is such an incredible tool. It says so much about who we are and it gives social cues into the kind of person we are, the state we’re in in the moment.

I’d love to hear a little bit more from you who’ve been in the industry for so long, what the voice says about who we are.

The Real Siri On What Our Voice Says About Who We Are

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Susan Bennett

Well, I think it says a lot.

The voice says about who we are. It has to do with just the basic sound of our voices. It has an influence on people. How we speak whether we have an accent or not, people can identify where we’re from.

Also, people can generally tell even if you’re trying to hide. People can tell if you’re angry or if you’re really excited. It just automatically comes through the voice and what is going to be a significant factor in our so called progress towards artificial intelligence is the voice.

Susan Bennett The Real Siri Thriving Launch Podcast
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Susan Bennett

At least the sound that became the AI’s voice was originally human voice.

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Luis Congdon

That is really cool and it reminds me of an article that I read some time ago where they broke down the voices of like America’s 20 most iconic and sexy voices or something like that. Like Marilyn Monroe, Scarlett Johansson and they went through this list and this person at a university, I don’t remember exactly all the details of it. However, they talked about certain aspects of these different actresses and models and what the similarities were with their voices and what made them sexy through their voice.

That was a really interesting question to me Kamala that you asked. What got you interested Susan in becoming the real Siri? What got you interested in voices and doing this kind of work? To me, it’s really unique. Kamala and I use our voices for the podcast but it’s not something that we’ve really ever dove deep in the way that you would.

How Do You Become The Real Siri?

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Susan Bennett

Well, I became the real Siri accidentally because I’m a musician. I’m a singer and I used to sing a lot of jingles for commercials when they did that. Now, they don’t do it as so much. In the 70’s and 80’s, we used to do tons and tons of jingles.

One day, I was at one of the bigger studios here at Atlanta and the voice talent didn’t show up to read the copy of the spot. The owner of the studio said, “Susan, you don’t have an accent. Come over here and read this copy.” I was able to do it very easily and I just, “Ding ding ding! I can do this.” So, I got a voice coach and then a voice talent agent and I’ve been doing voice ever since.

The Real Siri On How To Work With The Voice

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Kamala Chambers

What are some important things that you’ve learned over your experience about how to work with our own human voice?

I’d just love to hear some tips from the ultimate pro on how we can use our voices in a more powerful way.

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Susan Bennett

I think one of the most interesting things you can do as far as having any kind of influence on how your voice sounds is to record yourself.

Many times, we don’t realize exactly how we’re sounding to another person especially if you’re in a stressful situation.

When you’re stressed or you’re angry about something and you’re trying to be as politically correct and trying to be as kind as possible but there’s that little edge that might be coming through, and a lot of times, from the inside, we don’t really hear it.

When you hear your recording, you will “Oh, is that what I sounded like?” It’s an interesting phenomenon that I think it really does express who we are, what we’re going through at that moment.

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Kamala Chambers

I used to do some acting and I’d have to memorize entire scripts for plays. I record myself talking, saying all my lines in a tape recording. So, I know what you’re talking about having to listen to your own voice a lot and I learned a lot about my intonations, the way that I stir certain words together.

Also, I was working with this voice coach and they were talking to me about where my voice was coming from. There are certain aspects. There’s like nasally voices that come up through the noise and then, there are voices that come from deeper in the chest.

Luis, I know you have a question on that.

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Susan Bennett

I think one of the most interesting things you can do as far as having any kind of influence on how your voice sounds is to record yourself.

Many times, we don’t realize exactly how we’re sounding to another person especially if you’re in a stressful situation.

When you’re stressed or you’re angry about something and you’re trying to be as politically correct and trying to be as kind as possible but there’s that little edge that might be coming through, and a lot of times, from the inside, we don’t really hear it.

When you hear your recording, you will “Oh, is that what I sounded like?” It’s an interesting phenomenon that I think it really does express who we are, what we’re going through at that moment.

The Real Siri On Learning How To Control The Voice

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Luis Congdon

Well now, that’s a really great point Kamala and Susan, I know that you’re wanting to get into doing voices for cartoons and television.Have you started doing that yet?

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Susan Bennett

Well, I’ve had some cartoons but that’s a pretty close job. That’s a hard thing to break into. Incredibly talented people amongst in Los Angeles pretty much have that gig wrapped up and of course, they use a lot of celebrities to do cartoon voices and such.

One of the things that I love about the human voice over businesses is every job is so completely different. It’s a vast and interesting thing but as far as where the human voice comes from, if you can learn to support your voice from the diaphragm, you will find all sorts of tricks that you can do. You can go without taking a breath longer than you think if you know how to push through with you diaphragm. There’s a lot to study about it. I’m certainly no expert in that field.

There’s a lot to learn about. There are a lot of skills that you really can learn and need to learn. So many people now that voice overs become kind of a thing, no one knew what it was for years and now, in the last 5 years, it just becomes this thing and everyone wants to be a voice talent and considering the fact that our culture has gone from like, “Whatever” to “It’s all good.” We’re not so much caring about professionalism and experience anymore.

Basically, if you’ve got a corky human voice and you can read well enough, you can land some big commercial. So, everybody wants to do that. Everyone is trying to get into business. The result being that so many people are doing auditions that I personally know that the client cannot listen to all of them.

I call it, “The Voice Over Wild West” because it’s become kind of crap shit, really, because there are so many people competing at this point in time.

How The Real Siri Came To Be

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Kamala Chambers

Yeah, and it’s really beautiful how you’ve established yourself in such a powerful way.

How did you end up getting connected with the Siri opportunity?

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Susan Bennett

I was doing a lot of messaging for a company that I still work for actually. Doing messaging and that sort of thing isn’t what you would call the bling of the human voice for my business but it’s a very steady work. I love the people that I work with and so, I continue to do it.

Back in 2005, when I did the original work, became the vocabulary for the original Siri. I thought I was doing more messaging and I’ve been in touched with a lot of other original Siri voices that did the same thing.

We did not know where our voices were going to end up. We did not know that Apple was going to get involved. We did not know that our voices would end up being on millions and millions of devices. We fell into the technological crack. This kind of chasm between business as usual and business as it has changed with the speed of technology.

During that time between when I did the recordings in 2005 and when Siri appeared in 2011, a lot happened.

We didn’t really know what we were doing when we did those recordings. I personally thought they were very interesting. They ultimately became incredibly tedious because it requires hours and hours of reading phrases and sentences in the same pitch, the same tone, the same pace. It’s very hard work.

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Luis Congdon

It kind of makes me think of this job that I used to think would be the coolest job on the planet. I used to love playing video games and I remember signing up to take a job where I would play video game.

During the interview they told me, “You know, you’ll be playing the video game but you could spend a 40 hour/work week basically playing the same part over and over looking for little glitches and you might play games that you have no desire to ever play.” It sounds like that in some ways. Maybe I’m taking it down a notch from what you said but it sounds very similar in some ways because having to read the same stuff.

What is your favorite type of voice over work?

What’s The Real Siri Doing Now?

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Susan Bennett

I used to love it when we would go into the studio with other human voice talent and work because most of these people come from either acting or music background or radio. Something where it involves acting and it would be a lot of fun to interact with these people and many times, we come up with stuff that was improvised that wasn’t even in the script that ended up in the spot.

I really love interacting with other people and doing that sort of work, but now that everyone has his or her own booth, for the most past, we just record our little parts and the engineer puts it all together. That used to be my favorite thing was doing dialog.

To tell you the truth, I just love to work. So, I’m actually very grateful for and have fun with just about every job. However, I will have to say, I don’t do any text to speak to her or just the stuff that became Siri.

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Luis Congdon

You only need to do it one time Susan. You did it. Now, you’re this iconic human voice.

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Susan Bennett

This stage in real life is like, “Yeah, I don’t think so.”

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Luis Congdon

Well, it sounds like doing that work has really morphed into something that’s really rewarding for you. Just looking at your social media, it looks like you’re having a lot of fun. Going over to your website, you’ve been featured on a lot of television spots. People have really been impacted by the work that you’ve done, and now, here’s the money question.

Do you use an iPhone? Do you ever talk to Siri yourself?

Does The Real Siri Talk To Herself?

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Susan Bennett

I use the iPhone and one of the reasons that I was excited about having been chosen as the real Siri was that we are a completely Apple household. We love Apple products so that was kind of cool.

I do not use Siri because it was just too creepy hearing my voice. I was used to hearing my voice on radio, TV commercials, and things like that. I always laugh and say, “Well, I don’t do it because I talk to myself.”

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Kamala Chambers

Well, this has been so great to have you. We’re here with the real Siri Susan Bennett on Thriving Launch.

Thank so much for being on the show and talking about the power of the human voice and your experience working as the real Siri.

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Susan Bennett

Thank you for having me. I enjoyed it.

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